Born from Frustration, Built with Intention: The Story of Falua Massage®

Trained, like most massage practitioners, in the classical style—focused on therapeutic outcomes, muscular issues, and clinical logic—I found myself uninspired. I wanted more: a massage that was effective, yes, but also beautiful to perform, exciting to learn, and above all, accessible to people with little or no professional training.

So I set out to create it.

I watched around 3,000 massage videos from across the globe. From each one, I recorded three essential things:

• The tool — Was the therapist using hands, forearms, elbows, or other body parts?

• The technique — Was it a stroke, press, knead, glide?

• The location — Where on the client’s body was the technique being applied?

But I also paid attention to something often ignored: the beauty of the movement. Since massage can reach similar outcomes through different means, why not choose the most elegant, most pleasing way?

As I logged hundreds of techniques, I began to notice patterns—not just in how therapists touched, but where. I created a detailed ranking of body regions, counting every time a therapist addressed a specific area. This helped me identify the most commonly touched zones, and therefore the most essential places to include in any generalist protocol.

This discovery became the foundation.

By identifying these key areas and building a fixed sequence that guides the practitioner through them—one movement flowing naturally into the next—I eliminated the need for deep anatomical knowledge. When your hands always know the next logical place to go, you don’t need to memorise muscle charts. The structure itself holds the intelligence.

But the structure is also flexible.

The Falua Massage® protocol is built in sections and sub-sections, like a modular composition. That means a section can be removed or replaced with a different one—without ever breaking the flow. This flexibility makes the protocol not only easier to learn, but also expandable, adaptable, and open to evolution. You can tailor it to your preferences, your client's needs, or even your mood on the day.

The result is a massage that is thoughtful, elegant, learnable, and alive—a practice that grows with you.

This is Falua Massage®. And it is available for anyone who wants learn.